Made Manifest Brands with Emily Positano
What better way to wrap up the AFF podcast for 2020 than with the lovely Emily Positano?
You don’t have to be an entrepreneur to be mindful of the brand you put out there. Your brand is all about your core identity. It’s what makes you stand out in the crowd. You do not have to be an entrepreneur to care about your message; we all have a brand!
Emily shares what she’s learned over the years as a branding expert. We talk about identity, masculine/ feminine dichotomy in branding, marketing, personal branding, community, and the role of connection during the COVID-19 pandemic.
Listen to learn about how to make the message you’re putting out there align with who you authentically are.
Emily Positano is the founder of Made Manifest Brands, a conscious branding agency for purpose-driven entrepreneurs using business as a force for good. She shows clients how to build magnetic brands that amplify their businesses and light up the world.
Emily has spent almost a decade living and breathing purposeful marketing. She began her career running communications for a community-based nonprofit in Washington, DC. There, she learned the power of brand first-hand, helping a small community-based organization transform into a renowned player inside the Beltway and beyond.
Emily moved to New York City on a mission to help purpose-driven businesses through brand, and there she honed her skills as a strategist for two of the top branding agencies in the country. Emily was mentored directly by the best branders in the business, and quickly rose to leading the brand strategy development for a prestigious portfolio of clients.
Over the course of her career, Emily has been privileged to strategize, advise, and build brands for some of the world’s most renowned organizations. Her purpose-driven client list includes Teach For America, MoveOn.org, United Nations Peacekeepers, St. Jude Children’s Research Hospital, The Muscular Dystrophy Association, Easterseals, Project ALS, Womankind, The Fashion Institute of Technology, The Ladies Community, NEXT for Autism and Mercy College. She has also worked with leading brands in the tech and media space like Intel, Acer, Turner Media, ETrade, Univision and more.
In 2016, Emily launched her own brand consultancy serving conscious businesses and entrepreneurs through brand coaching, strategy, design and experience. She earned her BA from Marquette University, and is certified in Social Impact Strategy by the University of Pennsylvania.
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Shownotes:
Download Made Manifest Brands’ Complete Brand Toolkit
Airy Fairy Feminist Facebook group